About
We help B2B companies grow smarter with AI.

Our Mission
We help B2B companies grow smarter with AI. Our mission is to connect marketing, sales, and automation into one continuous system that turns attention into qualified leads and leads into lasting customers.
Founded in the UK in 2012, Whole combines data, creativity, and automation to deliver predictable growth across Meta and Google Ads, LinkedIn outreach, and SEO built for AI-driven search. Our approach helps brands save time, scale efficiently, and focus on what truly moves the needle.
We believe in partnership, transparency, and measurable performance. Every strategy we build is designed to generate sustainable growth — not just clicks.
- Years
- 12+
- Experts
- 40+
- Projects
- 100+
- Industries
- B2B & Ecommerce
Meet our CEO

Giles Adam Thomas
Founder & CEO, Whole Digital Group
Giles Adam Thomas leads Whole Digital Group — founded in 2012 — and is the author of AcquireConvert, ranked among the world’s top 10 eCommerce blogs. He also founded Whole Design Studios, a UK-based B2B marketing agency helping brands grow through performance-driven design and AI-powered marketing. Giles is one of only 30 global members of Google’s Expert Program for Marketing and one of 50 worldwide in Shopify’s Commerce Coach Program. He also served as Head Mentor for Marketing at the Google Launchpad Accelerator.